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BrightSign Digital Signage Solution Now Includes
Networking at No Extra Charge
November 13, 2008
Source: Roku
Roku announced that it is bundling
network solutions as a standard feature of its BrightSign
HD2000 digital sign controller hardware. BrightSign HD2000
ships with all the software required to support the needs
of both single site and networked installations at no additional
cost, and there is no subscription charge for customers hosting
their own applications.
The standard software package offers capabilities including
looping video playback, multimedia playlists, time scheduled
playlists, multiple zones, interactive demos with buttons
or touch screens, networked delivered content, and much more.
Roku now offers two options for customers wishing to network
their BrightSign plug-and-play digital sign and kiosk solutions.
The recently announced BrightSign Network Manager is a secure
Web-based application available free of charge to customers
installing it on their own servers, with an all-in-one hosted
service also available as an option through a low-cost subscription.
A second networking option is also available and called BrightSign
Simple Networking, which offers customers a less feature rich
but simpler solution.
"We've dramatically lowered the cost of running networked
remote digital signage applications", said Roku CEO Anthony
Wood. "Our sophisticated network options are included
in our hardware price, and don't require an extra software
purchase. These network management solutions show no compromise
in capabilities, performance or ease-of-use."
BrightSign Network Manager
BrightSign achieves the best price-performance levels in the
industry, by combining innovative solid-state media players,
standard Web technologies, and the BrightSign Network Manager
software into a single integrated solution. It delivers unmatched
reliability and robustness without complicated PCs. BrightSign
digital sign performance is maximised easily and inexpensively,
with networked content delivery to remote BrightSign units
from a central, secure web server.
Based on standard Web technology, BrightSign Network Manager
makes it inexpensive and simple to manage the network. Scalable
from a few remote units to several thousand, the application
allows content updates to be sent remotely to distributed
media players without ever leaving the office. The software
makes it easy to add and manage content, whether video, still
images or audio - and to send playlists, scripts, software
updates and scheduling files to players.
Users can create and design signage presentations including
in-screen zones and loops, via the graphical playlist creator.
They can manage projects and updates, add and remove units
to/from the network, and organise units into groups. Comprehensive
reporting is also available online, providing users with information
including real-time network status, alerts of pending content
updates, and the proof-of-content-delivery reports so vital
to advertisers.
Self-hosting is the ideal solution for customers wishing to
gain all the benefits of the network management software,
while maintaining control of their own server infrastructure.
There is no licence fee and no hidden costs.
If a customer wishes Roku to host their content, a subscription
based service is available. Roku takes complete responsibility
for the network server, backups and scalability, while customers
manage their content and signs through the Web-based application.
Whether subscription-based or customer-installed, the solution
is highly secure, utilising industry standard encryption and
authentication protocols like SSL, certificates and HTTPS.
Built on the sound experience acquired in developing Roku's
Netflix and Soundbridge products, it is a robust and scalable
solution with integral auto-recovery features to deal with
unlikely failure situations, and proven network architectures
that support large numbers of users and devices.
BrightSign Simple Networking
For users who have smaller and less complex signage deployments,
and want to run their own servers, BrightSign Simple Networking
offers a truly easy-to-use networking solution based on free-of-charge
software. Through the software application, users can point
to their network location then create an update file that
tells the remote BrightSign unit or units what content files
to update.
Straightforward modifications to the playlist file on the
remote media player amend the schedule telling it when to
query the network to download updates. This can be daily,
weekly or at any time specified. At the appointed date and
time, the remote BrightSign unit connects to the network location,
downloads updated content, and then automatically reboots
itself and starts to play the new content upon boot up.
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