|
Pacific
Media Associates Reports 15% Year/Year Worldwide Projector
Growth
November 3, 2008
Source: Pacific Media Associates
Third Quarter
Marked by First Pico Projector Sales, Booming Short-Throw
Market, and Strong Volume in Emerging Economies
Pacific Media Associates (PMA), the worldwide market information
experts on front projectors, reported that worldwide front
projector sell-in shipments topped 1.6 million in the third
calendar quarter of 2008. That represents 15.2% growth over
the third quarter of 2007, and the second consecutive quarter
with better-than 15% year/year growth.
In the mainstream projector market, the emerging economies
led the way in the third quarter as government-funded education
tenders continued to drive market volumes. The more developed
economies, including North America, Western Europe, and Japan,
saw a continued shift to widescreen (Wide XGA) in all ranges
of the professional market and to 1080p in the home theater
market. But the third quarter was also marked by a burst of
activity within several hot segments of the market.
"The first shipments of pico projectors generated a lot
of buzz in the third quarter," said PMA Vice President
Michael Abramson. Pico projectors are the tiny, sleek projectors
designed to bring a large-screen viewing experience to mobile
phones, portable media players, and other mobile gadgets.
"We saw new small modelspico and largerlaunched
by 3M, Aiptek, Dell, Optoma, and Samsung during the quarter.
And we expect shipments to rapidly ramp up this holiday season
and into 2009," added Abramson.
Another hot category in the market is short-throw technology,
which enables front projection of an 80-inch image from as
close as three inches away. To date, most of the demand for
short-throw projectors has been for use with interactive whiteboards
in the education market. "We saw tremendous third-quarter
growth for short-throw products in the education market,"
said Abramson. "But new entrants in the market, combined
with rapidly declining prices, are opening up new settings
such as small meeting rooms and new applications such as digital
signage and public venue entertainment, where short-throw
projection offers a compelling alternative to flat panel displays."
Submit a Company
Submit News
Submit a Job
Submit an Event
|
