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Thomson Partners with Pictron to Add
Powerful Clip Management Functionality to Its MEDIAEDGE3 Video
Distribution System
July 17, 2008
Source: Thomson/Grass
Valley
Thomson today announced a comprehensive
technology partnership with Pictron, a leading provider of
interactive media solutions to make video searchable and interactive
on the Internet. Through this agreement, Thomson will add
new functionality and features for the handling of audio and
video clips stored on the new Thomson Grass Valley™ MEDIAEDGE®3
DS digital signage delivery platform.
Working closely with Thomson, Pictron will integrate its Media
Gateway Suite with the MEDIAEDGE3 system, to streamline the
process of handling and displaying content using cost-effective
Internet Protocol (IP) delivery. Ideal for corporate training,
corporate communication, distance learning, decision support,
and media asset management the combination of MEDIAEDGE with
the Media Gateway Suite will make content easier to locate,
schedule, and play out for a variety of video-on-demand and
point-of-presence display applications – all while leveraging
the cost advantages of an end-to-end IPTV infrastructure.
Also featuring a newly designed graphical user interface for
MEDIAEDGE, the complete package will enable users to search
video clips, view play lists via a Web-based browser, and
trim clips with Pictron's editing tools.
"For schools, corporations, and retail organizations,
the tight integration of MEDIAEDGE3 and Pictron will enhance
the user experience by making clips easier to manage,"
said Jeff Rosica, Senior Vice President of Thomson's Broadcast
& Professional Solutions within the Systems division.
"Users can search for clips via text and voice recognition
modules found within the Pictron Media Gateway Suite, or locate
and edit individual segments back into original clips for
immediate and automatic display."
"This powerful combination gives the MEDIAEDGE3 DS server
and software much more functionality while providing Pictron
with a reliable way to store and retrieve video and audio
clips on demand," said Darwin Kuan, Vice President of
Business Development, for Pictron.
Under the terms of the agreement, Pictron will initially port
its existing Media Gateway software to the Thomson Grass Valley
MEDIAEDGE3 DS distribution system, and then develop a special
interface and clip management tools exclusively for MEDIAEDGE3.
The Thomson Grass Valley MEDIAEDGE3 is a LAN-based video delivery
system that uses standard TCP/IP networks and displays. The
flexible, modular design offers a cost-effective method for
distributing video content to multiple PC and set-top box
clients including pre-programmed broadcast, live streaming,
and full-featured interactive video-on-demand.
System components include MEDIAEDGE-LEB60, a real-time MPEG-1/MPEG-2
encoder that instantly rebroadcasts via an internal server;
MEDIAEDGE3-SVS3 server software featuring applications for
overall content management, server and client configuration;
MEDIAEDGE3-SWT3 client software, a Web browser plug-in for
PCs connected to the MEDIAEDGE network; and MEDIAEDGE-STB3,
a set-top box for MPEG decoding with a remote-control unit
for MEDIAEDGE3 network browsing.
The Pictron Media Gateway Suite of products consists of Video
Gateway, Audio Gateway, Image Gateway, Media Gateway Server,
Media Content Manager, Media Archive Manager, Media Gateway
Webcast, Broadcast Media Manager, and Postproduction Media
Manager. The Media Gateway system architecture is tightly
integrated with industry standard database, video, and web
servers to provide end-to-end media search solutions.
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