YCD Brings 3D Technology To Retail At InfoComm Using Philips 3D Displays

June 19, 2007

Source: YCD

Breakthrough Technology Seeks to Maximize Retail Environments

YCD (www.ycd.net), the world pioneer in on-site digital ambience solutions will be unveiling their 3D turnkey solution for in-store media displays at InfoComm 2007, using 3D Displays of Philips 3D Solutions (www.philips.com/3dsolutions ), a line of business of Royal Philips Electronics. This partnership will create a 3D solution for the retail environment, providing an immersive video experience for retailers to connect with their consumers in 3D. Jon Young, Vice President of Sales for YCD’s North American office, will be on site to demonstrate this in-store media innovation.

The new solution comprises full integration between YCD’s MuVi™ platform and Philips’ 3D Displays. Combining YCD’s MuVi, the world’s leading platform for managing in-store audio and video content and Philips’ 3D Displays, the “3D MuVi Player” enables consumers to have an in-store 3D experience without the aid of 3D glasses, allowing multiple consumers to all share in the same ambient experience. Through the MuVi platform, clients will be able to easily manage their 3D content including the adding of 3D texts, RSS, flash ads or logos offering an unparalleled in store experience. 3D Video Screens are now finally able to be a part of the retail experience, and is the latest technological innovation that will enhance the customer visit

Also on display at YCD’s booth:

• Examples of YCD’s innovative answer to digital signage: digital ambience.
• The North American launch of YCD’s MuVi WallTM, a video wall technology specifically designed for the in-store market
• MuVi, a powerful integrated music and visual playback engine that allows one to manage the atmosphere throughout the different zones in a location.
• RadioPointTM, the web based management platform for both MuVi Wall and MuVi entertainment solutions.

With retailers looking to maximize and prolong in-store foot traffic, creating an immersive and engaging on-premise media experience has never been more crucial. Through the YCD – Philips 3D Solutions collaboration, retailers now have the ability to utilize an all-inclusive 3D platform. This product unveiling at InfoComm marks a tremendous step forward for the in-store media industry and is a crucial component of YCD’s proprietary  “Digital Ambience” that has made them the company of choice for major brands in Europe, the Middle East and the Far East including McDonald’s, Giorgio Armani, Toyota, Sheraton and Hilton.




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