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NSCA and InfoComm to Consolidate Trade Shows
August 20, 2007
Source: Infocomm
InfoComm International,
the worldwide leader in professional AV exhibitions and NSCA,
the leading trade association for the electronics systems
contracting industry, have announced a cooperative effort
to consolidate the leading industry events for both the professional
AV and electronics systems industry.
As part of this consolidation,
the 2008 NSCA Systems Integration Expo™ will now become
part of InfoComm’s annual tradeshow in Las Vegas on June
18-20, 2008. NSCA will also transfer its ownership interest
in Integrated Systems Europe to the remaining partners, as
per a separate operating agreement.
According to Chuck Wilson, Executive Director
of NSCA, “This is simply a huge deal for our industry
and one we have been discussing for at least ten years. It’s
exciting to finally be able to say yes to the hundreds of
shared exhibitors and attendees of both trade shows who have
been asking for us to do this”.
As part of further event consolidation,
InfoComm will discontinue its Executive Business Conference
and become a primary sponsor of the 2008 NSCA Business Conference.
The 2007 NSCA Fall Business Conference will be held as scheduled
October 21-23 at the Paradise Point Resort in San Diego, CA.
InfoComm Executive Director Randal A. Lemke,
Ph.D. agrees. “InfoComm is thrilled to be part of this
joint venture. We have collectively set aside our competition
in order to promote what is in the interest of exhibitors
and attendees – and that’s value. With InfoComm
incorporating the NSCA Systems Integration Expo™ into
its robust tradeshow it is a win-win deal for everyone.”
The latest statistics from NSCA Systems
Integration Expo indicate that over 78% of the attendees and
80% of the exhibitors plan to also participate in InfoComm.
According to Wilson, “That trend has been building in
this direction for the past five years.”
“The consolidation of the trade shows,
business conferences and the creation of NSCA TechWeek provides
clarification for integrators on which events are most relevant
for staff within each of our organizations,” said Altel
Systems President Andy Musci, who also serves as NSCA Vice
President.
According to Jay Armand, President of InfoComm
International, “InfoComm welcomes the opportunity to
host NSCA exhibitors and members at InfoComm and we have made
plans with NSCA to combine the best of the NSCA Systems Integration
Expo™ into our show starting in June 2008 in Las Vegas.”
Jay Armand is President of Pennsylvania-based Advanced AV.
Beyond InfoComm 08 and ISE, a new event, NSCA TechWeek, sponsored
by InfoComm, will be launched next year. This event will feature
education programs from NSCA University and the InfoComm Academy
and will include tabletop exhibits and manufacturer training.
NSCA TechWeek, sponsored by InfoComm, will be an event exclusive
to the professional AV channel and electronic systems professionals.
This trade-only conference will feature
education, certification programs and manufacturer training.
“As systems integrators, we are very excited about the
creation of an affordable venue for training technicians,”
said Musci. Michael Vergauwen, an InfoComm Board member and
a Chief Operating Officer of Minnesota-based Audiovisual Inc.
concurred, stating, “There is a huge demand for industry
education and the TechWeek concept allows us to bring that
education closer, and more often, to those who need it in
a very affordable way.”
The event is being developed for technicians,
installers, design and sales personnel.
The associations will remain separate and staffing is not
expected to be impacted. Nancy Emerson, President of NSCA,
stated that “NSCA and InfoComm have created new opportunities
for our members and both associations will be better positioned
to serve their membership. NSCA will continue as an industry
leader in education and service to members.” Nancy Emerson
is also Vice President of Iowa-based MTC Systems.
At Integrated Systems Europe the change
in ownership interest will not be visible to exhibitors and
attendees. Mike Blackman will continue to lead his team to
produce ISE in Amsterdam scheduled for January 29-31, 2008.
The strong relationship between CEDIA and InfoComm will continue,
as will efforts of the ISE Board and Exhibitor Advisory Committee.
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