Focus Enhancements Strengthens Channel Commitment with Launch of Platinum Partner Program for Media Asset Management and Digital Signage Solutions

June 19, 2007

Source: Focus Enhancements

Focus Enhancements Inc., a worldwide leader in media management and Ultra Wideband (UWB) wireless technology, today introduced its new Platinum Partner Program aimed at the company’s Media Asset Management (MAM) and digital signage solutions.

The elite Platinum Partner Program features enhanced pre- and post-sales resources designed to help channel partners grow their businesses and increase profitability, as well as ensure enterprise customers receive maximum value from their Focus Enhancements’ products. Focus will hand pick select integrator partners for the program that have the knowledge, experience and commitment to deploy Focus' Enterprise level solutions.

“The new Platinum Partner Program is proof of Focus Enhancements’ commitment to the enterprise market and sales channel,” said Mark D’Addio, vice president of Channel Sales for Focus Enhancements. “Our system integrators and resale partners can offer their customers a compete line of HD and SD media management and digital signage solutions known throughout the industry for reliability, enterprise-class functionality, and ease of use. Now with the Platinum Partner Program, we make it even easier for our partners to sell and support Focus Enhancements’ products.”

The new Platinum Partner Program offers a host of exclusive benefits, including dedicated technical support, access to a variety of sales and marketing resources, strategic account management, and joint selling and referrals. Enhanced training programs ensure that each platinum partner has a well-rounded understanding of how Focus Enhancements’ products fit into their customers’ applications – from how to effectively qualify customer opportunities to a detailed technical understanding of a complete enterprise installation. 

“As a leading provider of MAM and digital signage solutions, we understand the increasingly complex technical and business requirements facing the enterprise today,” said Shaun McTernan, vice president of Enterprise Solutions for Focus Enhancements. “By partnering with an elite group of system integrators and backing them with a strong channel program, we ensure our customers can maximize their investments in Focus Enhancements’ technology, minimize deployment risk and accelerate time to value.”

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